Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from franks-watches.com (“the Site”).
Personal information we collect
When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse, we also collect information about the individual pages or products you view, what websites or search terms referred you to the Site, and how you interact with the Site. We call this automatically collected information “Device Information.”
We collect Device Information using the following technologies:
- Cookies are data files placed on your device or computer that often include an anonymous unique identifier. For more details about cookies and how to disable them, visit www.allaboutcookies.org
- Log files track actions occurring on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- Web beacons, tags, and pixels are electronic files used to record how you browse the Site.
Additionally, when you make (or attempt to make) a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers and other accepted payment methods), email address, and phone number. We refer to this information as “Order Information.”
When we talk about “Personal Information” in this Privacy Policy, we mean both Device Information and Order Information.
How we use your personal information
We use the Order Information to:
- Fulfill orders placed through the Site (including processing payment, arranging shipping, and providing invoices and confirmations).
- Communicate with you.
- Screen orders for potential risk or fraud.
- Provide you with product or service information in line with your preferences.
We use Device Information to help us screen for potential risk and fraud (particularly your IP address) and to improve and optimize our Site. For example, we generate analytics about how our customers browse and interact with the Site and assess the success of our marketing and advertising campaigns.
Sharing your personal information
We share your Personal Information with trusted third parties to help us operate our store:
- We use Shopify to power our online store. Learn more here: Shopify Privacy Policy.
- We use Google Analytics to understand how customers use the Site. Learn more here: Google Privacy Policy or opt out here: Google Analytics Opt-out.
We may also share your information to comply with laws, respond to lawful requests, or protect our rights.
Behavioral advertising
We may use your information to provide targeted ads or marketing communications. To learn more about targeted advertising, visit the Network Advertising Initiative’s page
You can opt out of targeted advertising here:
Or visit the Digital Advertising Alliance opt-out portal
Do Not Track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
Your rights
If you are a European resident, you may request access, correction, or deletion of your personal information. To exercise these rights, please contact us at the details below.
We process information to fulfill contracts (for example, if you make an order) or pursue legitimate business interests. Please note that your information may be transferred outside Europe, including to Canada and the US.
Data retention
We keep Order Information for our records unless you ask us to delete it.
Changes
We may update this Privacy Policy occasionally to reflect changes in our practices or for operational, legal, or regulatory reasons.
Minors
The Site is not intended for individuals under the age of 18.
Contact us
For more information about our privacy practices, questions, or complaints, please contact us by email at support@frankswatches.com or through the Contact Us page on our website.